Application Modernization is a show where Software Leaders discuss the challenges and successes in modernizing applications and infrastructure at high-growth software companies. We bring amazing stories and interesting leaders together to help you understand how growing software companies are modernizing for scale, speed, and cost savings. Learn new strategies and tactics to help you scale applications, accelerate time to market, and identify cost savings. Produced by Shadow-Soft in partnership with Red Hat.

Episode 12: Red Hat Executive Briefing on OpenShift Plus with Derrick Sutherland

Derrick Sutherland, Senior Practice Manager at Shadow-Soft, joins the show to provide his take on breaking down major announcements from the Red Hat Summit.

In this episode, Ross and Derrick give us a point of view of how Red Hat OpenShift Platform Plus and Red Hat OpenShift Data Science will impact customers, and what customers should understand about Red Hat Edge

Episode 11: Taking the Busy Work Out of Building Data Pipelines at Scale with Chris White

Within a year of the first prototype, Prefect had their first paying customer — a Fortune 100 company. Their SaaS offering was not even publicly available yet. That was partly because they were developing a platform that allowed companies to build, run, and monitor data pipelines at scale, a problem no one else had tackled in quite the same way. Another reason was their commitment to the iteration cycle during development. By releasing the MVP early, they were able to gather feedback immediately and improve the product with incredible speed.

In this episode, Chris White, CTO at Prefect, shares the challenges they encountered and lessons they learned along the way.

Episode 10: Getting to Actionable Insights with Speed & Scale with David Wolfe

Organizations across the world encounter the same issue with their data — speed to insight. Even with a team made up of the best and brightest statisticians, you still have to run correlations and regressions to get to that actionable insight, and that takes time.

In this episode, we talk with David Wolfe, CEO at, about the platform his team has built that can discover and visualize actual causality within your data and help you get to actionable insights quicker.

Episode 09: Software Development: How ISV Acquisitions Speed Things Up with Martin Randolph

Software development takes time and resources. One way to bypass that and achieve speed, scale, and savings quickly is to acquire pieces of architecture that have already been used and tested and integrate it into what you’re creating.

In this episode, Martin Randolph, Chief Executive Officer at Osmond, shares how acquisitions have transformed the way in which his company develops software, how his company help their clients keep track of all existing security investments, and why flexibility is important when building a tech product.

Episode 08: Public Cloud: The Bullet Train to Growth & Scalability with Frank Wander

Public cloud has changed everything. Not only does it help companies get data centers up and running quickly, it also means people with deep expertise can take the lead on setting up, managing, and maintaining what can be an extremely complex environment. Gone are the days where you have to acquire servers, bring in equipment, and configure your data center. The days of speed, scale, and savings are here.

In this episode, Frank Wander, CEO and Founder of PeopleProductive, shares why he’s passionate about the public cloud and how it was integral to his company’s success.

Episode 07: Meet Nick Marcarelli: The New Host of Application Modernization

In this episode, we introduce Nick Marcarelli, Vice President at Shadow-Soft, LLC, as the new primary host of the show. He will share why he was passionate to continue the show, who he hopes to reach through the podcast, and what topics the show will cover in the future!

Episode 06: Speed Matters: How Eventbrite Transitioned to Online Events with Matthew Himelstein

In software development, speed matters. The sooner you can get working software into end users’ hands, the sooner you can iterate and optimize your product.

In this episode, we discuss how Eventbrite quickly pivoted to online events, how importance of end-user feedback in the development cycle, and why speed matters in development and in decision making.

Episode 05: Scaling Applications to Meet Increasing Customer Demand with Ahmed Farag

In this episode, we profile how FaceGraph, led by visionary founder & Chief Executive Officer, Ahmed Farag, is helping schools, offices and retailers use AI and ML to engage customers in new and powerful ways.

Join Ross and Ahmed Farag as they discuss how FaceGraph is overcoming challenges in scaling its application, adapting quickly to meet new pandemic-related demands, and leveraging auto-scaling to improve application performance.

Episode 04: Scaling Infrastructure to Support 100X Growth with Dan Drew

Could you grow your product into 200 markets without needing hundreds of people to manage it? One company is on a mission to do just that. We’re joined by Dan Drew, CTO at Didja, which created a product that lets customers record local broadcast TV on their mobile phones, tablets, or TVs.

In this episode, Dan joins us to discuss how Didja partners with legacy broadcasters to monetize and leverage their content, the number one reason companies have trouble scaling, and an insight how to scale your software and your team without blowing out your costs.

Episode 03: Building & Managing a Multi-Cloud Platform Deployment with Nadim Habr

Building a multi-cloud platform is no easy feat. Learn how Nadim Habr, CEO at Designhubz, is partnering with the large cloud providers to deliver its AR solution to some of the largest retailers in the world.

In this episode, we will discuss the impact of the pandemic on retail and e-commerce, why focusing on partnerships, distribution, and the customer are the keys to Designhubz’s success. Plus, learn how Designhubz tackled the challenges of multi-cloud platform deployment and how it has helped them deliver unique value to its customers. 

Episode 02: Innovating Fast To Meet Changing Customer Needs with Josh Bregman

Prior to 2020, Josh Bregman, Chief Operating Officer at Cyglass, and his team spent a large amount of time building out a SaaS multi-tenant architecture with containers, Kubernetes, and DevOps practices.

When COVID hit, that investment paid off in a big way because it allowed them to innovate quickly as the needs of their customers changed. 

In this episode, we talk about how CyGlass has adapted quickly to meet customer needs, how DevOps and Kubernetes help CyGlass enables speed and agility, and advice for software leaders looking to innovate faster. 

Episode 01: Building and Scaling Great Team with Vishal Sunak

One of the biggest frustrations at a high growth software company can be the speed at which you’re releasing features and functionality. You’re a high growth software company, so why does it seem like you’re moving so slow in this area? 

And how do you bring your teams together to meet product launch deadlines? 

In this episode of Application Modernization, we sit down with Vishal Sunak. Vishal is the Co-Founder and CEO of LinkSquares, the first AI-powered end-to-end contract life cycle management platform. 

We talked all about how to build great teams that release new features at a rapid pace, why you must align teams to focus on the “right” new features, and how to save costs by scaling infrastructure with AWS and serverless.

Introduction Episode

Episode 00: Learning From Successful High-Growth Software Companie‪s‬

All software companies have a similar story. They want to grow, but they run into the same challenges.

In this episode, host Ross Beard, Vice President at Shadow-Soft, discusses how the podcast will tap into the collective knowledge of successful high-growth software companies who have been there, done that so that you can learn how to navigate those challenges, too.

Your Host

Nick is passionate about helping customers innovate with new technologies and processes. He is responsible for Shadow-Soft’s service delivery teams and working closely with customers to achieve technology outcomes in support of business needs. Nick is an avid sports fan and seeks out the newest restaurants in the Atlanta area.

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This podcast is co-hosted in partnership with Shadow-Soft and Red Hat. As a result, both Red Hat and Shadow-Soft are collecting your personal data when you submit such information as part of the registration process above. For more information on each party’s privacy practices, please see: Red Hat’s Privacy Statement